“So what happens to all this carpet now?” I asked a stand fitter at Manchester Central. “It gets thrown away, I think.” He said back, as he packed away. “Can I take it?” I asked, “Go for your life mate”. If you’ve ever been behind the scenes of a large exhibition, it’s quite something to […]
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Lego – inspiration in simplicity
Lego has always been an inspiration to me. I can still vividly remember those 70s and 80s beige (everything was a variant of brown in those days) plastic boxes that I kept all the bricks in. The hours and hours spent making structures. From the basic bricks to the made-up stories with the little yellow […]
Our commitment to safety
At Putting Edge, we install custom pop up mini golf courses for a range of corporate events around the UK and Europe. The inclusive nature of mini-golf means high levels of engagement and accessibility. As of July 4th, workplace, hospitality and corporate events are slowly starting to ‘pop up’. We want to reassure you of […]
The past can inspire the future.
I’ve never been one for nostalgia and looking to the past. The idea that your best days were 20 years ago seems so strange to me. But like you, I’ve had more time on my hands over the last couple of months. As the events industry started to close in February due to COVID-19, 45 […]
Getting your stand staff right
Picking appropriate staff for the event and the audience is essential. Many exhibitors use either a “hook” (someone or something who attracts people to your stand), or the “spotter” (who approaches people and brings them to the stand). If you have neither, just make sure your team remains active and friendly. A smile goes a […]
A goal without a plan is a wish
This seems obvious but is often not clear. Why are you exhibiting? What do you want to achieve? Being able to complete a myriad of goals can be complex. If you know your goals, you can then research and choose the right exhibition or trade show. Is your target market at the event? Our client […]
A branded pen. How original!
You’ll have some on your desk right now. You won’t remember where you got it or won’t have any idea what that company does. It could be even worse, the branded cap! It doesn’t fit, was made a by a 7-year-old Vietnamese girl and has some app company logo on the front, that has already […]
The Psychology of Colour
Carl Jung stated that “colours are the mother tongue of the subconscious.” Colour plays a prominent role in our lives. They influence our thinking, inspire our decision making and impact our moods and emotions. From causing changes to changing reactions, colours are very powerful. Depending on our interpretations, they can be used both positively and […]
Does Size Matter?
As the old saying goes, ‘It’s not the size, it’s what you do with it’. However, for the vast majority of us when it comes to exhibiting, the size of the stand comes down to budget. It can a big mistake to get a big stand or shell scheme with very basic graphics and lots […]
Pointing in the right direction for sustainability
If you spend any time at the end of a corporate event, you’ll notice how much waste and plastic is left behind. A lot of branding and printing is very expensive, yet is left behind the minute the event ends. Can the answer be to upcycle? As part of our commitment sustainability and an eco-friendly […]